Subway’s Five Dollar Footlong Promise

 

Subway, Oops!

What is all the fuss about?   Subway’s famous footlong sub is actually an 11 inch long footlong sub! Did anyone really think that each and every bun that Subway bakes will end up at exactly 12 inches long?  Ever heard of shrinkage?

Ok, Subway got caught not over delivering on their promise. The pans they use to bake their footlong subs are twelve inches long and the buns can’t get any bigger than the pan, but the occasional one will not rise to the occasion and end up shorter. Not Good Subway! If you advertise a foot, your end product should be 12 inches. (My wife reading over my shoulder mumbled something about the head baker at Subway probably being a man….not sure what she was talking about.)

What I found interesting is the person that alerted the media to this potential end to civilization as we know it…an Australian! I grew up in Australia and wonder where an Australian got a ruler with inches on it? Australia has been metric since the mid 60’s, did he raid his grandfather’s tool kit, or is he just one of those people that spend their lives looking for their 15 minutes of fame?

What should the consumer be angry about? Being misled by an inch? Or the reported ( by a Subway franchisee ) 25% percent reduction in the amount of meat that Subway puts on their shorter than advertised buns. Now that is something to get angry about!

 

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